“Internet Marketing: Building Advantage in a Networked Economy, 2e” presents a “road-tested” framework to help students and practitioners understand how to think about and implement effective Internet marketing programs. The focus is on using marketing levers to vary the level of intensity that the consumer has with a Website to build a relationship with the [...]
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Michelle
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Review “…Anyone considering a web business will find this book valuable reading.” — Michael Warren, President; USA4SALE Networks, Inc.”…Anyone considering a web business will find this book valuable reading.” –Michael Warren, President; USA4SALE Networks, Inc. Interested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new [...]
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Michelle
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Tags: Advertise, Business, Internet, Little, Market, Money, Promote, Website, with, Your
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